Client
Paul Simon
Overview
Raicho Capital approached me to help bring their brand online, clearly, credibly, and in both English and Japanese. As an investment firm working across Japan and India, they needed more than just a website. They needed a presence that felt global but grounded, formal but not sterile, premium without screaming luxury.
Client
Paul Simon
Industry
Finance & Investment
Service
Website Design
Framer
Presentation Design
Duration
2 Weeks
The Challenge
This wasn’t a typical corporate site. The audience spanned geographies and languages, and the design had to feel equally at home in Tokyo boardrooms and Indian startup circles. Plus, we had to nail both English and Japanese versions, right down to the nuances of punctuation, structure, and tone.
The Solution
I led the full visual execution of the website, from layout to typography, iconography to interaction. In addition to the live site, I also supported their internal pitch needs with a brand-aligned presentation deck to keep their communications consistent across mediums. • Web Design (Framer) • Multilingual Experience (EN–JA) • Content Consultation • Presentation Design • SEO + Performance Optimization
The Result
Most finance websites feel like PDFs. We wanted this one to feel like a conversation. So I kept the layout light, typography editorial, and the messaging sharp. Every section was built to feel skimmable and sincere with enough structure to feel trustworthy and just enough style to feel modern. We also took care of the technical layer early, custom domain setup, lightweight animations, multilingual switching, and responsive scaling. The Japanese translations were styled to feel native, not just mirror-translated. I handled all SEO essentials (titles, meta, descriptions, sitemap, alt-tags) and ensured performance stayed fast even with bilingual content. As a result, the site now loads under 2 seconds globally and ranks well for branded search in both English and Japanese giving the founders full confidence to show up in front of investors, partners, and prospects.
